Pakistan Software Export Board (PSEB) is committed to promoting Pakistan’s IT and IT-enabled services (ITES) industry on a global stage.
Through strategic marketing initiatives, branding campaigns, and participation in international events, PSEB showcases the innovation, talent, and capabilities of Pakistan’s IT sector.
From creating powerful narratives to delivering impactful campaigns, PSEB’s marketing and branding efforts position Pakistan as a top destination for technology investments.
PSEB facilitates participation in international events and delegations by providing subsidies and logistical support. PSEB ensures maximum industry representation at events like GITEX Global, LEAP, TechCrunch Disrupt, and more.
PSEB’s flagship campaign, TechdestiNation Pakistan, has successfully redefined Pakistan’s international perception.
This initiative highlights the country’s potential as a prime hub for IT investments, focusing on innovation, cost-effectiveness, and skilled talent.
In the past year, PSEB launched branding campaigns in Ireland, the United Kingdom, and Canada, showcasing Pakistan’s technological prowess including outdoor advertisements, sponsored content in top-tier publications, and media engagement to strengthen Pakistan’s IT narrative.
PSEB positions Pakistan as a top IT investment hub.
PSEB boosts Pakistan’s IT profile in global media.
PSEB’s Industry Vertical Coverage project collects and analyzes data from 30 verticals within Pakistan’s tech ecosystem, including AI, Blockchain, HealthTech, FinTech, EdTech, and IoT. These reports serve as powerful tools for showcasing Pakistan’s IT products and services to the world.
PSEB has launched its podcast series to share inspiring stories and valuable insights from industry leaders, aimed at supporting the growth of Pakistan’s IT & ITES sector.
Bilal Mahmood shares how he scaled Contour Software from 13 employees to 2,300, making it a top-rated firm on Glassdoor.
Faruq Bhagani discusses strategies for selling IT services in North America, the world’s largest IT market.
PSEB creates high-quality video documentaries to highlight the achievements, innovations, and potential of Pakistan’s IT sector.
These documentaries showcase real success stories, global collaborations, and cutting-edge projects, bringing Pakistan’s tech capabilities to life for international audiences.
PSEB creates high-quality video documentaries to highlight the achievements, innovations, and potential of Pakistan’s IT sector.
These documentaries showcase real success stories, global collaborations, and cutting-edge projects, bringing Pakistan’s tech capabilities to life for international audiences.
www.techdestination.com is a comprehensive digital platform highlighting Pakistan’s IT capabilities.
The portal offers detailed insights into the country’s IT companies, their services, and success stories, serving as a central hub for international investors and partners.
PSEB produces comprehensive research reports that analyze trends, opportunities, and challenges within the IT & ITES industry. These reports serve as valuable resources for investors, policymakers, and businesses, offering actionable insights into Pakistan’s dynamic tech ecosystem.
Through collaborations with Trade & Investment Counselors (TICs) and embassies, PSEB creates pathways for international partnerships.
PSEB also maximizes opportunities through trade treaties, enabling Pakistani IT firms to access untapped global markets.
©Copyright 2025 | Techdestination.com
